Nordic Design Intensive Course: Complete Branding
Saturday, Dec 28, 2024
Master brand creation: from research and copywriting to design and showcasing. Make your product stand out.
You will learn how to develop a full brand identity using a practical and efficient approach. Starting with understanding client needs, researching, and defining the target audience and brand values, you will then dive into creating a name and slogan, followed by designing visual assets, including logos and impactful mockups. Finally, you will create a professional branding toolkit and showcase your work to the world.
The course content combines branding theory with hands-on exercises to help you execute real-world projects. It is designed to be dynamic and visually appealing, inspired by the minimalism and functionality of Nordic design. By the end of the course, you will be able to create a branding toolkit adapted to any type of client.
What is this course’s project?
You will design the complete branding for a sailboat adventure business, combining elements of service, hospitality, a clothing line, and a social media presence. You will create a cohesive visual identity for multiple platforms, showcasing your ability to apply Nordic design principles to a multifaceted project.
Who is this online course for?
This course is ideal for designers looking to enhance their branding skills, as well as those just starting their careers in the design world. The content is tailored for individuals interested in mastering both the strategic and creative aspects of brand design. Prior expertise is not required, but a basic understanding of graphic design is recommended.
Requirements and materials
Basic knowledge of design programs like Adobe Illustrator and Photoshop is recommended. Access to presentation tools such as Keynote or PowerPoint is also helpful. You don’t need to be an expert, but access to these tools is necessary for completing the hands-on exercises.
Content:
- About Us
- Influences
- Defining the Client
- Debriefs and Mood Boards
- The Brand Name and Slogan Creation
- The Logotype, Not Logo Mark
- Shapes and Colors
- Mock-Ups
- The Difference between a Brand Book and a Toolbox
- Creating Your Own Tool Kit
- Showcasing Your Work to the World
- The Secrets to a Successful Client Meeting
- Creating a Beautiful Instagram Feed with Mock-Ups
- A Simple Logo Animation to Wow the Public
- Final project
Passwords to decompress RAR files:
cibernautas.org
cursos.consiguelogratis.com
consiguelogratis.com
consiguelogratis
cursos.cibernautas.org